Check out the previous installment where HSBC addresses the traveler in you.
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Tags: aha moment, branding, corporate advertising, Corporate marketing, hsbc, interactive ads, jordan, plugs, printed ads, sentiment
Last week, when we were in Jordan, my prince charming and I had a whole 15 minutes prowling around the hotel room and shoving out camera and mobile chargers into all the three-wholes sockets with hope of energizing our appliances. And hasn’t every traveler gone through that?
And that stretch to the inner ‘aha moment’, that establishes a positive interaction and sentiment is what makes this ad simply genius!
Tags: aha moment, branding, corporate advertising, hsbc, interactive ads, jordan, plugs, sentiment, sockets, Travel




