certification

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This week Smex Beirut was kind enough to invite all of us to their new offices to announce their plans for 2010 and socialize. I know the guys have cut out for them because:

Prince Charming: ” So what do these guys do?”
Me: ” Basically they teach NGO’s how to use social media for change and to reahc their target audience”
PC: ” Did not know you need to have training for that, isn’t it natural?”
Me: “well yeah , but most NGO’s don’t even know why they should have a website, leave alone, what they should post on it…and think of all the help and exposure they could get if they work on it using Funraising’s model…”

So below is their monthly newsletter, with their plans for the months to come. Obviously, SMEX is branching otu to reach greater audience and enable all citizens, which is even better. Social Media novices, get involved with SMEX

February 4, 2010 • Volume 1 •?Issue 3
SMEX Re-Launches with a New Website and Open Office Party

SMEX Re-Launches with a New Website and Open Office Party

On February 2, SMEX opened its offices to Lebanon’s growing social media for social change community to celebrate its relaunch as a full-time organization. Visitors were treated to a tour of the colorful offices, which include a social space for intimate events and screenings and a training room.

The open office coincided with a launch of SMEX’s new website and official registration of Social Media Exchange as a Lebanese NGO. We also took advantage of the opportunity to ask visitors what they want from SMEX in 2010. One suggestion: A workshop for parents and children on the responsible use of the Internet. What would you like to see? Let us know at ideas@smex.org or by calling 01-380-553.

Thanks to all those who made it, and for those who couldn’t, we invite you to pass by anytime.

Workshop: Social Media for Jobseekers

In February, Social Media Exchange, in collaboration with recruitment specialist Mary Roepke, will host Career Development with Social Media. Delivered in two half-day workshops, this training will introduce you to the world of social media for networked professionals and show you how the Web and social networking can help you reach your goals.

The workshops will be held from 4 p.m. to 8 p.m. on Thursday, Feb. 11, and Thursday, Feb. 25. The cost for each half-day course is 60,000LL per participant, or both courses for 100,000LL. The course will be given in English.

For more information, visit our website or you can RSVP now.

NOTE: We will also be hosting two half-day workshops for human resources professionals on how to use social media to recruit better candidates and diversify their talent pools. Please get in touch at training@smex.org or 01-380-553 for more information.
Workshop: Basic Internet Privacy and Security

Have you had enough of computer viruses and malware? Are you worried about identity theft or what might happen if your Facebook details get into the wrong hands? Well, If you aren’t, you should be. SMEX is launching a pilot internet privacy and security workshop for select participants on February 15, 16, and 22.

The first two sessions will cover the basics you need to know to keep yourself and your data secure. The third session will take place a few days later and focus on troubleshooting and answering specific questions. All sessions will be given in Arabic. For more information about how to sign up for this free training, please email training@smex.org or call 01-380-553.

Screening: 10 Tactics for Turning Information into Action

English with Arabic subtitles.
On Sunday, Feb. 14, at 5 p.m., SMEX will screen a 55-minute video on how to turn information into activism. Case studies from Lebanon and around the world are presented by activists working on a wide range of issues. The documentary, which was shot during the InfoActivism Camp, India 2009, is brought to you by the Tactical Technology Collective and was translated into Arabic by Rebecca Saab Saade at SMEX. Watch a preview. Activists and NGO representatives who attend the screening can purchase the DVD and companion toolkit for 15,000LL. Proceeds will go toward shipping taxes and refreshments. Please RSVP to let us know you’re coming.
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That’s all for this edition of the SMEX newsletter. You can also keep up with our upcoming workshops and events on our calendar. We hope to see you soon!

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In the “New Media Age” hiding information is no longer ‘in’ especially for companies in the service sector, especially if those services are related to New Media. Moreover, when it comes to Marketing, it is now considered “mauvais ton” to push your content or offers onto your clients. The trick of the trade nowadays is being found, producing and spreading your content, educating your clients,  creating free tools… In short, Inbound Marketing.

Inbound Marketing is a relatively new discipline, though if you take a closer look at it, it is rooted in the same basic principles of all human interactions since the beginning of time.  Nevertheless, no one teaches us about Inbound Marketing in Universities (at least in the ME). Unfortunately, the academic world is unaware that the rules of Marketing & PR have been changed, and this is one of the reasons I am delaying my MBA.

But not all hope is lost, in fact, thanks to the Inbound Marketing philosophy of sharing and creating great content all marketers and people interested in personal branding have access to Inbound Marketing University.

The University is organized by Hubspot, one of the leaders in providing Inbound Marketing services for SME’s. You may also know about Hubspot form their great tools such as Twitter Grader and Blog Grader.  For this great project, Hubspot has partnered with the leading companies in the industry, each sharing its expertise in the continuously growing series of webinars/classes. But most importantly all the resources are FREE (thanks to the sponsors).

Another thing IMU focuses on is growing the Inbound Marketing Community where all can share their experiences in the New Marketing era.

IMU is a subject that I am very passionate and excited about, one of the reasons being that I am an IMU graduate myself now. So, register, download the webinars and start learning.  And in my next post I will be telling you about how it went for me, and all the drama I lived through before the Exam and then the turmoil of waiting for my certificate. But that is a completely different story!

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CISA & CISM

For IT people out there in need of furthering their careers.

Cisa & Cism courses

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I was really extatic to find out about this training course at CCIAB because my family’s accountant nerd has been looking for this type of training for a long time. This course contains the most important thing each and every accountant in Lebanon needs to know, and yet it elusively slips through the Universities’ Curriculum being prototyped from some foreign state, an on hand course of Lebanese Taxation.

You can find all program details here: CCIAB Lebanese TAX Law Training Program 2009

Tell all you accountant friends about it & don’t let them miss the chance.

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This certification / internship program is a great way to get FREE and yet invaluable education. If you are eligible and have a little time, I encourage you not to hesitate and apply.

 Milan Chamber of Commerce encourages Young Lebanese entrepreneurs to participate to the 4th edition of the Euro-Mediterranean School-EMS 2009 that shall be run from October 2009 to February 2010.

The EMS 2009, is an initiative which aims at offering young entrepreneurs from the Euromed countries an opportunity to follow a distance learning program in the field of business management and entrepreneurship.

EMS 2009 aims to offer young managers from the countries bordering on the Mediterranean Sea an opportunity to obtain the entrepreneurial and managerial skills necessary to start and/or develop a business capable of operating in multiple markets within the Mediterranean Basin.

The EMS 2009 is free for all participants and divided into two phases:

Phase A: it consists in an on-line course entitled” business Strategy, International Growth and the business plan” which is compatible with everyone’s work responsibilities.

Phase B: the top 20 students shall be invited to spend 4 weeks in Milan, Italy to continue their coursed and have an internship.

 

The course will be taught in English

 Deadline for Application submission is September 15th 2009

 

 For more info check out: 

EMS Internship Explanatory note

 http://www.ilsussidiario.net/documenti/Bando_EMS_2009.pdf

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